In the Age of Digitization, how have the rules and mantras of the old marketing masters changed – are Kotler’s 4 Ps passé now? Launch Pad brings an opportunity to turn a brand around with current and new age marketing fundas presented by students from top B-schools of India. Participants are given a case where they need to bring into play their understanding of the market, innovate and fabricate a plan that will modify the methods of selling and ways of buying. Each team has to come up with proposals that can touch upon businesses and radically shift the marketing paradigms.
Quiz Window: 22/Sept/2016 10:00 PM to 10:30 PM
Quiz Duration: 20 Minutes
Total Number Of Questions: 25
Questions will appear one by one
Only Team Leader, person who registered the team, will be able to play the quiz
You'll be able to browse through the questions
Launchpad comprises of 3 rounds. All the participants are requested to abide by the following rules.
1. A team must consist of 2-3 members per team.
2. All the participants should belong to the same institute.
3. A person can be a part of one team only.
4. Any number of teams can participate from one institute.
5. All teams are required to register for the quiz both on Avartan site or Dare2compete.com
6. The decisions of the organizers of the contest will be final and binding on all the participants